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541 Melville Ave, Palo Alto, CA 94301,
Ph: +1.831.705.5448
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Ph: +1.831.306.6725

Conversion Rate Optimization Agency that Drives Action

Improve every step of your funnel with a frictionless end-to-end strategy that decreases drop-off rates and transforms leads into loyalty.
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Tactics 01

  • Website analysis and audit
  • Competitive research
  • Strategic planning

Tactics 02

  • Rapid-growth experimentation
  • Design mock-ups for multiple browsers
  • Development implementation

Tactics 03

  • User Acceptance Testing (UAT)
  • A/B Testing
  • Performance reporting

Frequently Asked Questions (FAQs)

How do ITEX's conversion rate optimization strategies drive success?
As a CRO agency, we look at the user conversion journey holistically. It’s not enough to simply have a strong advertising strategy. It’s also about the destination of the ad traffic and a frictionless transition. Building brand awareness and driving website traffic is pointless if your website has a low conversion rate. We have a proven track record of implementing conversion rate optimization (CRO) strategies that identify the smoothest conversion journeys for companies audiences, so they can stop leaving money on the table.
How do you measure CRO updates?
At ITEX, we place a lot of value on true metrics and steer away from vanity metrics to measure results. Though every website and brand has its own goals, most will use the following metrics to measure CRO success: conversion rate, purchases, purchase value, average order value, email sign-ups, or app installations.
What are the advantages of using conversion rate optimization services?
Data-informed decisions are at the heart of a conversion rate optimization strategy. Working with a CRO company will lead to increased sales and conversions, a decrease in website abandonment rates, and a more seamless website experience for the customer.

Data-Driven Web Experiences

The numbers don’t lie. We see data as the key factor in driving effective decisions behind website optimizations.

Through A/B testing and website heat maps, we craft data-driven CRO strategies designed to make the most efficient use of your brand’s resources. Our rapid experimentation framework leverages a variety of real-time data to derive insight-proven learnings from your unique audience base.